Effective Date: January 1st, 2024

Aux Arc Fly Fishing Guides (“we,” “us,” or “our”) values your privacy. This Privacy Policy outlines how we collect, use, disclose, and safeguard your information when you visit our website auxarcflyfishing.com (the “Site”).

Information We Collect

1. Personal Information: When you contact us or book a trip, we may collect personal information, such as your name, email address, phone number, and payment information.

2. Usage Data: We automatically collect information about your interactions with our Site, including your IP address, browser type, operating system, referring URLs, pages visited, and clickstream data.

How We Use Your Information

We use your information for the following purposes:

• To provide and manage our services, including booking and confirming your trips.
• To communicate with you, respond to inquiries, and send updates.
• To improve our website, services, and customer experience.
• To process payments and prevent fraud.

Information Sharing and Disclosure

We do not sell, trade, or otherwise transfer your personal information to outside parties except as described below:

• Service Providers: We may share your information with third-party service providers who assist us in operating our business and providing our services, subject to confidentiality agreements.
• Legal Compliance: We may disclose your information if required by law or in response to valid requests by public authorities.

Data Security

We implement appropriate technical and organizational measures to protect your personal information from unauthorized access, use, or disclosure.

Third-Party Links

Our Site may contain links to third-party websites. We are not responsible for the privacy practices or content of these websites.

Microsoft Clarity and Advertising

We partner with Microsoft Clarity and Microsoft Advertising to capture how you use and interact with our website through behavioral metrics, heatmaps, and session replay to improve and market our products/services. Website usage data is captured using first and third-party cookies and other tracking technologies to determine the popularity of products/services and online activity. Additionally, we use this information for site optimization, fraud/security purposes, and advertising. For more information about how Microsoft collects and uses your data, visit the Microsoft Privacy Statement.

Your Choices

You can choose not to provide personal information, but this may limit your ability to use certain features of our Site or book our services.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated effective date.

Contact Us

If you have any questions or concerns about this Privacy Policy, please contact us at:

Aux Arc Fly Fishing Guides
Email: [email protected]
Phone: (903) 748-0271